Participants in the Liberty TransCape MTB Encounter will have something to look forward to after each stage in this year’s 614km race thanks to the La Couronne Wine Estate in Franschhoek.
In an effort to make it a special time for the riders, La Couronne marketing and sales manager Eldorette Carinus said they would have a selection of award-winning wines on offer at the end of each day.
“These wines range from our red and white varieties to rosé and will be offered complimentary to the competitors,” said Carinus, who will be at the TransCape to provide information on their brands.
“Winning awards for various wines assists us with our marketing goals, allowing us to showcase them to the public.
“It also shows that we are able to compete with other wines in South Africa, which has a reputation for producing high-quality products.”
Carinus said they were passionate about continuing the production of wines, which has been done in the region for three centuries.
“The estate covers 40 hectares and wine-maker Henk Swart uses only the best viticultural technique to produce top-quality wine from the grapes that are hand-picked on the farm.”
She invited the community to join them at the finish to welcome home the riders at the estate on February 10.
“We will be offering picnic opportunities, pizzas, a variety of other food and live music.”
La Couronne’s wines that received gold-medal recognition this year are their 2015 chardonnay (Vitis Vinifera), 2014 portside red (Goldwine Awards) and this year’s merlot rosé (Vitis Vinifera, Michelangelo Awards, Rosé Rocks and Goldwine Awards).
The fourth Liberty TransCape MTB Encounter starts in Knysna on February 4.