Title sponsor Liberty is looking forward to renewing its relationship with the Encounter Series when the Waterberg Encounter takes place near Bela-Bela in Limpopo from June 7 to 9.
And good news for cyclists came this week when race organisers ASG Events announced an extension of the closing date for entries to May 29.
Chief executive Erick Oosthuizen said there were still places available on the entry list for the popular mountain-bike event.
“There are some riders whose entries are coming and we have a few more openings which we are sure will be filled,” he said. “We felt it would help to extend the entry date by a week.”
Killy Bacela, Liberty Group’s divisional executive for brand and integrated marketing, said there was a strong connection between Liberty and the requirements of mountain-bike stage races.
“This sort of challenge requires the participants to put in a great deal of preparation,” she said.
“Any endurance athlete will tell you that at the end of the day it comes down to your mindset and being able to push yourself to keep going, no matter how hard it is.
“We at Liberty know a thing or two about this kind of discipline and motivation.
“It is central to the work we do every day, to help our clients obtain financial freedom. To achieve financial freedom requires discipline and motivation of a similar kind.”
She added that Liberty’s overall aim was to help all South Africans achieve financial freedom by providing sound advice that leads to financial freedom, whether on an individual or business basis.
“We are delighted to be involved once more in this partnership as it connects us to our client’s passion points,” said Bacela.
“We view this as an investment in the lives of our clients and the communities we touch.
“As an organisation we have reached many milestones over the years and races like the Liberty Waterberg Encounter Series are about reaching those personal milestones that each of us set for ourselves.”